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How to Run a Successful Football Club

Online Certificate: Based on the SD Eibar Management Model

Start Date : REGISTRATION CLOSED | Duration : 5 Months

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  • FORMAT Online

  • Language English

  • Next intake REGISTRATION CLOSED

  • Duration 5 Months

  • Fee € 10

The Online Certificate on "How to Run a Successful Football Club" is designed for:


  • Professionals in the football industry who seek to enhance management skills and leadership capabilities for personal development and organizational growth

  • Professionals from other corporate sectors looking to gain an understanding on the football industry

  • Professionals seeking to change careers looking to have an understanding on the inner workings of a professional football club

  • Investors seeking to gain football industry insight prior to acquiring a professional football club


Proficiency in spoken and written English is essential. In some cases a telephone interview may be required. 

The Online Certificate on "How to Run a Successful Football Club" is designed for:


  • Professionals in the football industry who seek to enhance management skills and leadership capabilities for personal development and organizational growth

  • Professionals from other corporate sectors looking to gain an understanding on the football industry

  • Professionals seeking to change careers looking to have an understanding on the inner workings of a professional football club

  • Investors seeking to gain football industry insight prior to acquiring a professional football club


Proficiency in spoken and written English is essential. In some cases a telephone interview may be required. 

This porgram is divided into three different terms, ending with an optional visit to SD Eibar.


TERM 1


1. Financial Management

2. Digital Business 

3. Media & Communications I

4. Media & Communications II




TERM 2


5. Stadium Venue Management 

6. Marketing & Sponsorship 

7. Licensing & Merchandising 

8. International Business Strategy 

9. International Partnerships




TERM 3


10. SD Eibar Foundation 

11. Executive Board Business & Management

12. Technical Sport Management

13. Final Project

14. SD Eibar Experience Tour - Includes graduation ceremony and study tour at SD Eibar's Ipurua Stadium (*Optional)


* Flight and accommodation is not included in tuition fee
 
 
CERTIFICATION 
 
Upon successful completion of the program participants will receive a certificate of completion issued by the Sports Business Institute Barcelona in collaboration with SD Eibar. 


The program is divided into three terms and it culminates with a two-day optional visit to SD Eibar's Ipurua Stadium to gain a first-hand look at how the club operates across all areas.

 

Studying "How to Run a Successful Football Club" will benefit you from the latest technology-enabled education. Our interactive methodology combines live web conferences led by the club's top professionals with an integral online platform through which the contents of the course are delivered.

 

 

The program has been designed to be done in parallel with other professional and/or academic commitments. 


Course methodology consists of the following five academic pillars:


The course faculty for "How to Run a Successful Football Club" is comprised of the executive staff of SD Eibar. Each module is taught by the manager of the corresponding department ensuring that the learnings are based on real-life case studies rather than academic theory. 


By having the staff of SD Eibar deliver all the training content students are ensured to have a deep understanding across all areas of a top football club from La Liga. 

 

Some of the faculty members include:

  • Patricia Rodríguez - CEO

  • Ainara López de Viñaspré - Marketing and Sales Manager 

  • Eduardo Valdés - International Business Development Manager 

  • Yogaraj Kumar - New Business Development Officer

  • Beñat Redondo - Fan Engagement and Administrative Manager 

  • Ibon Goiko - Digital Content Creator & Editor

  • Iñigo Echapare - Marketing & Sales Coordinator


Candidates who successfully complete "How to Run a Successful Football Club" will be well-suited for a wide-range of management roles in the football industry including:

 

  • Positions in marketing, sponsorship and operations management inside a professional football club, federation, competition or other sports property
  • Management roles in the finance department of a football club, federation, competition or other sports organization including consulting firms, brands, sports law firms, etc

  • Executive roles in digital marketing, CRM, data analytics and fan engagement within a football club

  • Business development management roles for a football club, governing body, sports organization, brand, representation firm, etc.

  • Stadium and venue management roles within a sports organization

  • Director of a foundation within a professional football club

  • Sporting Director of a professional football club

 

Admission Procedure

1. Fill out online registration form on this page

2. Complete payment online of application fee of 50 Euros by filling out the form on this page and clicking on the "Register" button.

3. Once the application fee payment has been received a member of our team will contact you to schedule a personal phone call to discuss your course registration. You will also be asked to send us your CV.

5. Upon acceptance you must complete the payment of the outstanding course tuition balance of 10,500 by bank transfer.  

 

 

Bank Details are as follows:

 

Beneficiary: Sports Business Institute Barcelona 

Bank Account Number:  2100-3003-52-2200772927

BIC/Swift Code: CAIXESBBXXX

IBAN code: ES38 2100 3003 5222 0077 2927

Name of bank: CaixaBank

Branch Details: Gran de Gràcia 18, 08012 Barcelona, Spain / 34 93 406 48 70

Amount: 10,500€ 

 

 

*Please include your name and the following reference: SDEIBAR2019

 

After completing the bank transfer please send us a copy of the confirmation to accounts@sbibarcelona.com

 

Once the payment has been processed you will receive an email from the Sports Business Institute Barcelona confirming your enrollment to your course.

 

 

Admission Requirements

Below you will find the criteria required to be admitted to the Online Certificate on "How to Run a Successful Football Club"

  • Bachelor’s degree, diploma or equivalent
  • CV/Resume and cover letter
  • Advanced level of English

*Exceptions will be made for individuals with relevant experience. 


*Application fee is fully refundable for those candidates that are not accepted into the program. 

**To find out more about our payment plan by installments please contact our team at contact@sbibarcelona.com for further details.

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Testimonials

Find out what our former students are saying about us

Matteo Trevisani, Digital Marketing Specialist, CONCACAF

I enrolled in several programs at the Sports Business Institute Barcelona to acquire new skills and network with industry professionals. I am absolutely thrilled to have taken their programs as they have given me valuable and practical information that I have used in my professional life. The material presented in the course is very relevant, fresh and easy to comprehend. I would recommend their courses to anyone who is looking to break into the sports industry or is currently working at a sports organization. The courses offer so many takeaways and lessons that will be used in the future. Congratulations to Diego, Emma and the entire SBI team for their organization and drive to deliver top-quality content to students!

Richard Lamb, Chief Revenue Officer, West Ham United

¨Well-researched, engaging, challenging and thoroughly enjoyable, these are first-rate courses useful for both people in the football industry or aspiring to work in football. The content was highly relevant and up-to-date, reflecting the different approaches to this fast-paced industry, while also looking at the potential developments and opportunities. SBI Director, Diego Valdes, has fantastic experience in the many aspects of football and has the ability to impart knowledge in an engaging and interesting manner, which encourages participants to think for themselves and gain a deep understanding of the field. Working in the football industry myself, I have been able to improve my skill-set and ability to perform my job thanks to this course. I would wholeheartedly and without reservation recommend their programs to anyone either in the industry or aiming to gain a fundamental understanding of how football works off the pitch.¨

Wes Morgan, Captain of Leicester City FC and Premier League Winner

Studying a Masters at the Sports Business Institute Barcelona has allowed me to gain a full understanding on the business side of football. In many ways it has opened my eyes into the sector that I work in as a professional footballer. They are top professionals that are well-connected in the sports industry.

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