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Evening lights in Paris will be shining brighter on 28th May 2022 but the fireworks will be heard from the cities of Liverpool and Madrid as their teams collide for the coveted UEFA Champions League 2022 trophy. It is bound to be an interesting battle between Carlo Ancelotti’s Real Madrid takes on Jürgen Klopp’s Liverpool, the team he has built quite painstakingly over the past seven years. Ancelotti has made history this time as he becomes the first manager to reach five Champions League finals while Jürgen Klopp, reached his fourth final.
It’s the third meeting between Liverpool FC and Real Madrid CF in the Champions League finals and each of them have won once. Overall the teams have met 8 times in the past with Liverpool winning four times and Real Madrid winning thrice with one draw.
On the Champions League hall of fame, Real Madrid have etched their name 13 times and Liverpool six times.
Both Real Madrid and Liverpool have become global brands with mammoth fan following from across the world. A peek at their social media fan following conveys the fact. Real Madrid has the largest fan following amongst all football clubs with over 288.5 million followers cumulatively including Facebook, Instagram, Twitter, YouTube and TikTok. In the same comparison, Liverpool FC has the seventh largest fan base with approx. 114 million followers.
Squad Market Value
Both the teams have a star-studded line up. As per the Transfermarkt values, Liverpool edges past Real Madrid over the cumulative squad market value. While Real Madrid’s value is placed at €756.5 million, Liverpool value is pegged at €900.5 million
Net Wages and Wages to Turnover Ratio
This leads to an interesting comparison between the two football powerhouses over their net wages and wages to revenue ratios.
As per Deloitte Football Money League 2022, both the clubs have maintained discipline over the very important wages to revenue ratios with Liverpool having 64% and Real Madrid having a ratio of 63%.
Wages expense of the above magnitude can only be possible with a strong revenue backbone. Deloitte Football Money League places Real Madrid on the second rank in the 2022 edition with a total revenue of €640.7 million and Liverpool on the 7th rank with a total revenue of €550.4 million. 2020/21 season was heavily marred by the impact of Covid-19 leading to a big loss in the matchday revenue segment.
While matchday income suffered, commercial revenues showed strong earnings. Real Madrid extended their partnership with Adidas with a massive new €1.1 billion (£946m/$1.2bn) sponsorship deal giving an annual value of €122 million. In comparison Liverpool’s signed deal with Nike gives them £30 million annually.
All the businesses aside, it’s going to be a night to remember for all, the fans, clubs, players and the bosses.
And we can only wish, may the best team win!
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