Want more information about our programs? Chat with our team. It will be our pleasure to assist you!
CHAT TO US

We aim to influence the development and growth of professional careers worldwide by providing an expert learning platform responding to the fast-changing dynamics of the football industry.

welcome!

Students & Alumni

+3k ALUMNI

+83 NATIONALITIES

+100 NETWORKING YEAR ACTIVITIES

+200 ESIC ENTREPRENEURS PROJECTS

Stephanie Fortier

Academy Administration Manager at CF Montreal

I am from Canada and decided to join SBI’s Master. The team behind SBI wanted me to help me grow as a person and take the next step in my career. After completing the Master I was hired by MLS club CF Montreal as the Academy Administration Manager

Günther Peeters

Managing Director at FC Eindhoven

I was able to study the SBI Master in parallel with my job. I had experience in football and wanted to upskill myself and benchmark against what others were doing in the industry. The strong network, and lectures were outstanding. After completing the course I was appointed CEO of FC Eindhoven  

Wes Morgan

Football Player at Leicester City FC

Studying a Master’s at SBI allowed me to gain a full understanding on the business side of football. In many ways it has opened my eyes into the sector that I work in as a professional footballer in the Premier League. They are top professionals that are well connected in the football industry

Speakers and Mentors

Daniel Geey is a sports and entertainment lawyer who’s helping clients particularly in the football industry in relation to transfers, contract negotiations, commercial deals and disputes. He is the author of Done Deal & Build the Invisible, two international best-selling books focused on the business of football.

Daniel Geey - SBI Barcelona

Matt Ritchie plays for Newcastle United in the Premier League. He’s a Scottish international who previously played for Portsmouth, Swindon Town and AFC Bournemouth.

Matt Ritchie - SBI Barcelona

Laura is a solicitor specializing in sports law. Her interests include football regulation, disciplinary matters (including anti-doping) as well as good governance. She regularly writes on sports law matters, articles of which have featured on leading sports law website, LawinSport, as well as in the football business magazine, FC Business and The Journal of the Law Society of Scotland.

She currently works as the General Counsel for Scottish Premier League club, Aberdeen FC. She previously worked as the Head of Football Administration and Legal Affairs at Dundee United FC.

Laura McCallum - SBI Barcelona

Enric is a licensed Spanish Lawyer since 2005 and US Attorney since 2023, specialized in International Sports Law and negotiation, advising Athletes, Clubs, Agents and Entities Governing Sports. As an International Sports Law specialized Lawyer, he gives legal advice to Clubs, Intermediaries, Athletes or Associations in contractual matters such as employment or image rights contracts, also in Disciplinary procedures regarding match-fixing, Financial Fair Play, and Doping.

Enric Ripoll - SBI Barcelona

Victor Ocando is the Founder and CEO of Adapt the Game, a startup focusing on improving game day experience for fans with disabilities. Before founding Adapt the Game, Victor as a Venezuelan attorney practiced international sports law specializing in football law, representing different stakeholders including clubs, players, leagues and agencies in South America and Europe. He has over eight years of experience working in the sports industry.

Victor Ocando - SBI Barcelona

Diego is the CEO & Founder at the Sports Business Institute Barcelona. He established SBI in 2012 with the aim of preparing professionals to move into leadership positions in the football industry. Since then, SBI has trained over one thousand professionals across 83 countries providing them the tools to successfully prepare them and optimize their opportunities of success in the football industry.

Diego Valdes - SBI Barcelona

Richard is an expert in sponsorships and he has worked with some of the biggest clubs in Europe. Manchester United, Inter Milan and West Ham United all worked with him over many years.

Richard Lamb - SBI Barcelona

Juli is now working as a Sports Marketing Consultant. Previously he was the Head of Partnerships for FC Barcelona from 2013 to 2017. He then joined AS Monaco FC as Commercial Director, managing a team of 20 people with responsibility over all commercial revenue: Sponsorship, Ticketing, Hospitality, Merchandising plus Marketing.

Juli Ferre Nadal - SBI Barcelona

Ornella is currently the Director of Professional Football Relations and Development at FIFA. She has a legal background and a truly international experience within the global sports industry, having worked for football clubs, leading law firms, and sports institutions in five different countries.

Ornella Desirée Bellia - SBI Barcelona

Markus is a Senior Executive in the field of sports media, the sale of broadcast rights, the central marketing of professional football competitions and the organization of football events. Throughout his career he fulfilled different roles at media companies and football bodies which give him a deep insight into most areas of the sports business and football world.

Markus Bartosch - SBI Barcelona

Steve is a senior relationship manager and specialist in sponsorship activation.
He has led on some of the biggest sponsors in sport and managed and delivered against multi-year, multi-million pound agreements across multiple properties.
He has experience across the Premier League, La Liga, MLS, Liga MX, Formula 1, UEFA Champions League, Cirque Du Soleil and America’s Cup.

Steve Antrobus - SBI Barcelona

Steve is a senior relationship manager and specialist in sponsorship activation.
He has led on some of the biggest sponsors in sport and managed and delivered against multi-year, multi-million pound agreements across multiple properties.
He has experience across the Premier League, La Liga, MLS, Liga MX, Formula 1, UEFA Champions League, Cirque Du Soleil and America’s Cup.

Simon Meehan - SBI Barcelona

Bas is a Senior Consultant with experience in Data Analytics, Customer Experience & Fan Engagement. Industry experience in football, publishing, ecommerce and consulting. His main focus is in consumer analytics, membership acquisition and retention.

Bas Schnater - SBI Barcelona

Licensed FIFA Football Agent with over 15 years experience. Formerly worked for Nike Football and Leicester City Football Club.

Malle Koido

Rebecca is the Founder and Director of Limitless Sports Consultancy. Previously she was working as a Communications Manager at Arsenal FC. She is an experienced Communications and PR consultant with a demonstrated history of working in the sports industry.

Rebecca James - SBI Barcelona

Giel is working for the KNVB more specifically in the Innovation & Knowledge Development departments. He was the manager of KNVB Knowledge Center, including KNVB Academy and was leading the re-development of the KNVB Campus.

Giel Kirkels - SBI Barcelona

Amir is the Managing Director at Sports Venue. He is an expert in sports marketing and branding, sponsorship and activation and brand valuation. He is currently operating out of Brazil.

Amir Somoggi - SBI Barcelona

Esther is a driven, dedicated and enthusiastic professional with 20+ years of experience in international large-scale sports and entertainment projects/events such as FIFA World Cups, the Olympic Games and Tomorrowland Winter.
Her mission is to empower women and get more women into leadership positions in the sports industry.

Esther Huijsmans - SBI Barcelona

As a professional in the sports business Matteo’s objective is to always be well-informed. His multi-cultural background provides a unique tool that has proved to be an immeasurable asset to all organizations that he has worked for. His specialties include: Marketing, Stadium Operations, Game-day Operations, Public Relations, Sales and Customer Service

Matteo Trevisani - SBI Barcelona

Mario established RESULT in 2008. He’s highly intrigued and very passionate about Global Digital Business Strategies, Partnerships and Society Impact through Digital Transformation. He is the founder of Digital Sports Media Magazine & Digital Sports & Entertainment Conference.

Mario Leo - SBI Barcelona

Marc Brady is the Program Director in Sports Management at UCB and he was also the Head of Operations at West Bromwich Albion Foundation. At West Brom he was responsible for creating, implementing and monitoring a robust quality assurance model that incorporates all areas of the Foundation, along many other things

Marc Brady - SBI Barcelona

Cristian Martin Vidal is the CEO at WOM Sports, a football marketing agency specialised in the representation of football players. He has over 10 years of professional experience. Among his clients include Ballon d'Or winner, Aitana Bonmatí, of FC Barcelona.

Cristian Martin Vidal - SBI Barcelona

Victor Orta is the current Sporting Director at Sevilla CF. He was the Sporting Director of Leeds United for the past six years, and he was the orchestrator behind the scenes that helped the team back to the Premier League. He previously worked with Real Valladolid, Sevilla FC, FC Zenit, Middlesbrough F.C. and Elche CF

Victor Orta - SBI Barcelona

Dominic is a Registered Football Agent who currently works at ROOF Football. He previously worked with Adidas. He has expertise in Social Media and Marketing.

Dominic Vieria - SBI Barcelona

Former professional football player. He has played for teams such as Newcastle United, Aston Vila, West Ham United and Leicester City.

Partners & Collaborators

SBI Student work in the marketing division of FC Barcelona

Blog

Economic Impact of Sports - SBI Barcelona

Economic Impact of Sports To varying degrees, sports touches almost every human being. To some it is an active trigger of emot

The Moneyed League - SBI Barcelona

The Moneyed League  Naming a set of twenty highest revenue generating clubs ‘The Moneyed League’ is not fo

AFCON: The Jewel of Africa - SBI Barcelona

AFCON: The Jewel of Africa The Africa Cup of Nations also known as AFCON is possibly Africa’s biggest football festival. Host

European Champions: In a League of Their Own - SBI Barcelona

European Champions: In a League of Their Own Europe has been the forefront of football business and no better to study & get a better insight

European Football Media Rights: Will the Big Bucks Continue? - SBI Barcelona

European Football Media Rights: Will the Big Bucks Continue? Four of the ‘big five’ European leagues have already begun their quest to find the next broadcas

Commercial Revenue in Football

Commercial Revenues: On the Rise In the truest sense, commercial revenue is completely dependent on the club. Rest of the revenues ar

Master in Football Business

US Private Equity Group Arctos acquires minority stake in PSG US private equity group Arctos Partners have acquired a minority stake in Paris Saint-Germain. High

Master in Football Business

Navigating Success: Career Opportunities with a Master’s in Football Business Management In the dynamic realm where the passion for football intersects with the strategic world of business,

Master in Football Business

Navigating Success: The Strategic Game of Football Business Management In the realm where the excitement of football intersects with the intricacies of business, Football

Master in Football Business

Private Equity in Football Clubs Private Equity in Football Clubs  Private equity investment in football is here to stay.

Master in Football Business

Webinar: Job Insights in the Football Industry Join us for an upcoming webinar titled ¨Football Industry Job Insights.¨The webinar will take pla

MLS Growth

MLS: Driving Economic Growth The US is geared for an exciting phase in football...or soccer, as they say.FIFA will soon set up

Job Vacancies in Football

End of Summer Transfer Window – Conclusions The 2023/24 summer transfer window ended last week. A period of extensive negotiations, strat

SBI Master Football Business

Student Testimonial: Alejandro Carrasco – Master in Football Business & Management We know that hearing from SBI graduates can give valuable insight and perspective when deciding t

World Football Summit

World Football Summit 2023: Must-Attend Event for Recognition in the Football Industry Join the World Football Summit Europe in Seville, Spain on September 20-21. Unlock networking opport

SBI Embarks on a Transformative Journey in Football Business Education - SBI Barcelona

SBI Embarks on a Transformative Journey in Football Business Education SBI Embarks on a Transformative Journey in Football Business Education   Exciting

The Times: Interview with Troy Deeney in which he mentions he's studying the Master with SBI Barcelona - SBI Barcelona

The Times: Interview with Troy Deeney in which he mentions he’s studying the Master with SBI Barcelona You can click here to access the article  

The Guardian: Former Professional Footballer Bobby Copping mentions he's undertaking the Master with SBI Barcelona - SBI Barcelona

The Guardian: Former Professional Footballer Bobby Copping mentions he’s undertaking the Master with SBI Barcelona You can click here to access the article

PFA Education: Professional Football Players Talk About their Experience Studying at SBI - SBI Barcelona

PFA Education: Professional Football Players Talk About their Experience Studying at SBI You can click here to access the article

Champions League: The Money Game - SBI Barcelona

Champions League: The Money Game Champions League 2022/23 quarter finals provided some exhilarating matches, with eight of Europe's e

Webinar: Betting Sponsors in Football: What Next? - SBI Barcelona

Webinar: Betting Sponsors in Football: What Next? The recent ban on betting sponsors in the Premier League highlights the commercial limits of footb

FIFA AGENT REGULATIONS - SBI Barcelona

FIFA AGENT REGULATIONS FIFA Agent Regulations  Football agents had become the driving force in transactions behin

Managing Director at FC Eindhoven talks about his learning experience with SBI - SBI Barcelona

Managing Director at FC Eindhoven talks about his learning experience with SBI Managing Director at FC Eindhoven talks about his learning experience with SBI  Are you wo

SBI Success Story: Ounsi Awit - SBI Barcelona

SBI Success Story: Ounsi Awit Ounsi Awit: SBI Success Story We recently welcomed back our former student, Ounsi Awit, who complet

FIFA Agent Regulations - SBI Barcelona

FIFA Agent Regulations Football agents had become the driving force in transactions behind the scenes. They represent their

Webinar: Betting Sponsors in Football: What Next? - SBI Barcelona

Webinar: Betting Sponsors in Football: What Next? The recent ban on betting sponsors in the Premier League highlights the commercial limits of footb

Champions League: The Money Game - SBI Barcelona

Champions League: The Money Game Champions League 2022/23 quarter finals provided some exhilarating matches, with eight of Europe's e