Barcelona Corporate Football Tour 2018

Summer 2018 - Ask for the exact date

Duration : 2 Days

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  • FORMAT In Barcelona

  • Language ENGLISH

  • Duration 2 Days

The Barcelona Corporate Football Tour is a two-day program organized by the Sports Business Institute in the month of April that consists of professional visits to the top football clubs and corporate sporting organizations in the city. During this executive tour our aim is to expose participants to the business models of the most successful sporting organizations in Barcelona. The tour also includes social and cultural events in Barcelona.

The Barcelona Coroparte Football Tour is aimed at professionals that want to learn about the business models of the top football organizations in one of the world´s most important sporting capitals. The tour is designed for SBI alumni and other professionals that are interested in learning about sport management in the football industry. 

The program consists of a two-day study trip that will allow participants to learn about the successful business models of some of the top sporting organizations in Barcelona. The corporate tour will include:

- Sports Marketing Mastercass I - Successful Sponsorship Models in Football 

- Sports Marketing Mastercass II - Athlete Brand Management in Football

- Visit to FC Barcelona Stadium

- Visit to RCD Espanyol Stadium

- Visit to Olympic Stadium and Museum

- Sports Retail Marketing Experience

- Cultural Tapas Night

- All Local Transportation

- Accidental Insurance Coverage

- Certificate of Completion

The methodology for the Barcelona Corporate Football Tour will consist of numerous site visits to the top football and sporting organizations in the city, blended with presentations and networking opportunities with top football executives. 

Our faculty is composed of top industry executives from around the football industry. We bring together leading decision makers from the top football clubs, leading brands, influential media outlets and governing bodies of sport. 

•    Marketing, sales, ticketing, media, and other executive positions in sports clubs, associations, federations and governing bodies

•    Marketing and sponsoring departments of multinational firms

•    Sports communication agencies and media outlets

•    Representation and event management agencies

•    Administrations responsible for sporting event organization and management

Dates: TBC

Location: On-site, Barcelona, Spain



Find out what our former students are saying about us

Leo Avery, Marketing Counsel at International Olympic Committee

The Sports Business Institute's Online Football Marketing & Management course provides an extremely detailed insight into the key commercial aspects of the football business. The weekly group discussions, expertly led by the knowledgeable Diego Valdes, provide an invaluable opportunity for students to engage with each other and share ideas and opinions. Additionally, the course materials give students a vast amount of background information on a wide variety of relevant topics. I would happliy recommend this course to both those looking to gain an insight into the football business and those already working in the industry.

Matteo Trevisani, Manager, Integration and Activation at United Soccer Leagues LLC (USL)

I took the Sports Business Institute Barcelona Football Digital Marketing and Social Media Online Course. I am absolutely thrilled to have taken the course as it has given me valuable and practical information that I have used in my professional life. The material presented in the course is very relevant, fresh and easy to comprehend. I would recommend the course to anyone who is looking to break into the sports industry or is currently working at a sports organization. The course offers so many takeaways and lessons that will be used in the future. Congratulations to Diego and Emma for their organization and drive to deliver top-quality content to students!

Richard Lamb, Chief Revenue Officer, West Ham United

¨Well-researched, engaging, challenging and thoroughly enjoyable, this is a first-rate course useful for both people in the football industry or aspiring to work in football. The content was highly relevant and up-to-date, reflecting the different approaches to this fast-paced industry, while also looking at the potential developments and opportunities. SBI Director, Diego Valdes, has fantastic experience in the many aspects of football and has the ability to impart knowledge in an engaging and interesting manner, which encourages participants to think for themselves and gain a deep understanding of the field. Working in the football industry myself, I have been able to improve my skill-set and ability to perform my job thanks to this course. I would wholeheartedly and without reservation recommend this course to anyone either in the industry or aiming to gain a fundamental understanding of how football works off the pitch.¨



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